Balenciaga proposes life in Augmented Reality (AR)
Taking inspiration from their retro-futuristic A/W 21 show cum video game, Balenciaga releases its latest campaign.
Digital transformation,the way forward for brands and retailers in 2020
Pushing us into digitalization, the pandemic has set what the “new normal” looks like.
Estee Lauder launches AR campaign with Snapchat
Estee Lauder has created an immersive lifelike experience for its customers with its new AR integrated features.
Chanel’s new lipscanner technology is proof that virtual reality is here to stay
Customers can now, from the comfort of their homes, lean on technology to decide their next hair color